The University of Asia and the Pacific seal (or logo) consists of two major components: the coat of arms and the wordmark. Both are needed to present a consistent visual image of UA&P.
The UA&P Coat of Arms has four elements:
The wordmark is the standardized graphic representation of the name of the University. It is in ITC Galliard Std font. There are two versions of the wordmark: the UA&P acronym over the full name of the University, and the other is the full name over the subunit’s name.
The UA&P Identity Standards Manual is designed to present a standard and consistent corporate look for the University, particularly in such visual representations as its coat of arms, name and motto for various applications, including stationery, promotional materials, signage, and merchandise.
It contains the guidelines and rules necessary to ensure the projection of a truly strong institutional image at all levels of the University’s activities.
The UA&P Identity Standards Manual may be downloaded here.
We encourage everyone to be faithful to the guidelines in this manual in order to maintain the unity and consistency of the University’s corporate image. Electronic files of the seal and the secondary marks may be downloaded here.
Do not use second-generation versions, such as photocopies or other lower-quality reproductions.
Any question you may have regarding these guidelines should be directed to the Corporate Communications Office at local 301 or 342.
Copyright 2012. All Rights Reserved. University of Asia and the Pacific.