About Southeast Asia Business School

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Who We Are

UA&P Southeast Asia Business School (SEABS) is envisioned as a leading institution for mastering business challenges and opportunities in Southeast Asia.

Building on over 40 years of business-economic research through the Center of Research and Communication (CRC), UA&P’s forerunner, and leveraging the global expertise of IESE Business School in case-based executive education, SEABS offers unparalleled non-degree programs for executives and management professionals. These are Short Focused Programs that are designed to be both innovative and highly relevant, and can also be tailored to meet the specific needs of companies through in-company offerings.

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Accounting for Non-Accountants | 3 Days

This seminar provides a solid grasp of essential accounting concepts and techniques, tailored for application in your business or work. Gain practical skills by learning to analyze financial statements, including income statements and balance sheets, with a focus on key components like assets, liabilities, inventory, and equity. The seminar includes hands-on workshops to ensure participants can apply these principles effectively.

Finance for Non-Finance Managers | 3 Days

This 3-day seminar will help participants in their decision-making by teaching them how to use financial ratios, understand capital budgeting processes and cashflow statements, and work out there budgets. Taught in a lecture and workshop style, participants will be able to apply theories into their decision-making processes

Problem Solving and Decision Making | 2 Days

In today’s rapidly evolving business landscape, competition is fierce, and the pace of change shows no sign of slowing down. While change is a constant, the speed at which it occurs is accelerating, presenting both opportunities and challenges for managers. This seminar will introduce participants to the PSDM Framework—a scientific and systematic approach to problem-solving and decision-making. Through this framework, participants will gain the tools and insights needed to tackle complex business issues effectively, making informed decisions that drive success.

Project Management Workshop | 3 Days

This comprehensive 3-day seminar-workshop is designed to equip you with the essential skills needed to effectively manage projects from start to finish. You will learn how to clearly define goals, establish detailed project plans, assign tasks, monitor progress, and maintain control throughout the project lifecycle. By the end of this seminar, you will learn to: differentiate between a project and a management task, develop a project charter, determine project requirements, develop a project organizational structure and leadership, understand and create a Work Breakdown Structure (WBS) and budget.

Strategic Supply Chain Management

Unlock new levels of profitability and gain a competitive edge by exploring innovative concepts in supply chain strategy. This seminar will delve into cutting-edge approaches that redefine the supply chain’s strategic value, enabling you to optimize operations and drive business growth. New concepts such as value chain, cost-transparency, value-added information exchange, efficient consumer response, vendor-managed inventory, and the network organization will be discussed.

Basic Supervision Seminar | 2 Days

Skills are never enough to become a good supervisor. One must also have the right attitudes and work values that will help them continuously practice these skills in a proper and upright manner in the workplace. This 2-day seminar will define what productivity is all about and will highlight the connection between productivity and supervision. The focus will be on the four basic tasks of supervision: planning, organizing, leading and controlling. It will give emphasis to both the attitudes and skills needed to fulfill each task well.

Leadership for New Managers | 2 Days

This intensive course, patterned after the Global Leadership and Values course offered at the IESE Business School in Barcelona, Spain, aims to help newly promoted managers and functional department heads the essential elements of leadership through the case study method. Using the case method, the following critical challenges will be addressed: communication, motivation, trust and commitment.

Change Management | 2 Days

Organizations need leaders who can make change work. Managing the change process will help the organization to meet customer demands, answer the challenge of competition and meet the needs of a diverse workforce. However, most change management efforts fail due to lack of commitment from different levels of the organization and failure to address the issue of resistance to change. This 2-day program shall help participants understand organizational change and the different initiatives associated with it; use a step by step guide to adopting and implementing change and learn specific actions to support, guide and encourage others to adapt to change more effectively.

Effective Business Writing | 2 Days

Elevate your writing skills and enhance your ability to craft clear, concise, and professional business letters and memos. This 2-day seminar is designed to strengthen communication abilities, ensuring that written messages effectively convey precise thoughts, ideas, and objectives. By the end of the seminar, participants will undergo a comprehensive review of grammar to refine writing clarity and precision, learn essential guidelines for writing impactful business letters and memos, and build self-confidence in their writing through practical reinforcement exercises in each session.

Business Presentation Workshop | 2 days

This seminar-workshop is designed to equip participants with the essential skills to deliver information and messages clearly, concisely, and engagingly, while keeping the audience captivated. During this workshop, participants will learn how to plan and deliver polished presentations with confidence, master practical techniques to effectively communicate and reinforce key messages, develop the ability to build rapport through body language and verbal techniques. By the end of the seminar, participants will be equipped with the tools and strategies needed to deliver presentations that not only inform but also inspire and connect with the audience.

The Certificate Course in Data Governance (CCDG) is a pioneering 2-module certificate program on Data Governance designed for data owners/stewards and managers, data scientists and analysts, and experienced data professionals. It is a core component of overall data management strategy and security and an unstoppable trend in globalizing organizations in a continually evolving business environment.

Certificate of Attendance will be given to the participants upon completion of the course. End-of-course assessment grade for the two modules in total, can be credited as an equivalent 2-unit elective course under the Master in Applied Business Analytics (MABA) Program for SY 2025-2026

LEARNING OBJECTIVES

Specifically, the course will help participants:

Identify and address critical functions and challenges in implementing data governance and demonstrate understanding of the roles and responsibilities of its key players
Discuss how to come up with data governance framework as reference in implementing data governance programs
Exhibit clear understanding of Data Asset Life Cycle management and governance
Analyze gaps and common data challenges to create high-level roadmap and strategies for data governance programs and have a clear grasp of initiatives and tools that center on Metadata, Data Quality, and Master Data Management
Appreciate how data governance adds business value to the organization via data monetization and gain deeper understanding of the business and technology trends that drive the requirement for data governance

TOPICS

Module 1: Essentials of Data Governance and Understanding its Business Impact (3 days, 18 hours)

This module provides an overview, concepts, and basic knowledge on Data Governance. It also emphasizes the importance and challenges in implementing Data Governance in an organization while understanding the roles and responsibilities of key players that will form part of the Data Governance Framework and its operating model. Lastly, this module will discuss how the “lifecycle of data” is managed and governed effectively and efficiently that would enable an organization to organize, enable/democratize its data for consumption to drive activities in an acceptable manner to make informed decisions, create value, resolve conflicts, and manage risks

Data Governance Fundamentals and Why it Matters (Day 1)
Data Governance Framework and Operating Model (Day 2)
Data Life Cycle Management (Day 3)

Module 2: Unlocking the Value of Data Through Data Governance Program (3 days, 18 hours)

This module focuses on how Data Governance will provide added value in the organization while aligning the Data Governance initiatives with its vision and business objectives through identifying gaps and current data challenges. It includes discussion on common Data Governance initiatives and introduces tools and technologies that will help in running the data governance program to make it sustainable and managed effectively. It also covers the articulations on how the data governance program will accelerate the organization’s transformation into a robust Data-Driven Organization.

Data Governance Strategy and Roadmap (Day 1)
Common Data Governance Initiatives and Best Practices (Day 2)
Establishing Data Governance in Data Driven Organization (Day 3)

Total No. of Hours: 36 hours onsite including asynchronous sessions

METHODOLOGY AND SCHEDULE

The certificate course will employ various methodologies that include lecture, case studies, small group discussions and workshops. For each module, topics are spread over the given number of 3 learning-days (9am to 4:30 pm with 1.5 hours lunch break). There should also be some asynchronous sessions to fully absorb all the learnings , and to reflect on how the lessons can be applied. The interval will also give the participants the time to work on their projects or assignments which will be evaluated based on the requirements of the course modules.

RESOURCE PERSONS

Dr. Ruel Maningas (Lead Facilitator)
International Consultant, Strategist, Professional Speaker, Training and Development and Capability Building Specialist, Data / Information System Management Specialist Assistant Professor and Program Director of the UA&P School of Management (SMN) MABA Program Concurrent SMN Vice Dean for Faculty Affairs and Research PhD major in Extension Education and minor in Computer Science, University of the Philippines Master in Management major in Development Management, University of the Philippines BA Economics, Colegio de San Juan de Letran

Mr. Melecio Valerio
Data Governance and Analytics Leader specializing in Data Governance Strategy, Solution Design and Architecture and Business Intelligence platforms. Master in Information and Database Administration, Polytechnic University of the Philippines BS Computer Engineering, Polytechnic University of the Philippines.

Mr. Francis Adrian Viernes
Head of Data Science & Analytics at Megaworld Corporation Strategic Business Analytics Certification, National University of Singapore Professional Masters in Data Science (Data Analytics), University of the Philippines – BGC Master of Science in Finance, University of the Philippines – Diliman Bachelor of Arts in Economics, Ateneo de Manila University

Mr. Sherwin Pelayo
Executive Director and Co-Founder, Analytics and Artificial Association of the Philippines (AAP)
Industry Lecturer and Consultant, UA&P School of Management and School of Sciences and Engineering.
Postgraduate Diploma in Business Administration, University of Western Australia, 2024 (ongoing)
Global MBA, University of Western Australia and Asian Institute of Management (AIM) Partnership, 2025 Program (ongoing)
Bachelor of Science in Physics, Ateneo de Manila University

TRAINING PROVIDER

The SMN-PrEBA will run the two modules through the SMN Southeast Asian Business Studies (SEABS), in coordination with the UA&P Continuing Real-World Education (CORE) for the course learning management system (Canvas)

The SEABS offers unique and relevant executive education programs. Backed up by 40 years of business-economics research by UA&P’s forerunner – the Center for Research and Communication (CRC) – and by the global experience in the case-based executive education of IESE Business School, SEABS is envisioned to be a leading business school for understanding and mastering business issues and opportunities in Southeast Asia.

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